Pricing Strategy & Early Participation

A Measured Approach to Land Value

Tu Ux Ku pricing has been structured intentionally—reflecting comparable land values in the region, the realities of infrastructure development, and the advantages of early participation in a finite, low-density land offering.

Rather than launching at full market price, we are offering a limited introductory rate for a short period. This approach allows early participants to enter at a meaningful discount while directly supporting the first phase of shared infrastructure—most notably, the construction of the six-meter access road serving the property.

This is not promotional urgency.
It is a transparent alignment of timing, risk, and reward.

Pricing Progression
Pricing adjusts as infrastructure is completed and execution risk decreases.
Introductory Rate
MXN $18 / m²
Available until March 15
Early participants help fund road construction and initial access.
Phase Two Pricing
MXN $25 / m²
Effective March 16 – April 15
Reflects advancing infrastructure and reduced development risk.
Base Market Pricing
MXN $35 / m²
Effective after April 15
Aligned with comparable land values once access and framework are established.
Earlier entry provides a lower cost basis, greater optionality, and long-term flexibility.

Each step reflects tangible progress: permitting, road development, increased certainty, and diminishing availability of contiguous parcels at this scale.

Payment Structure & Alignment

Purchases at Tu Ux Ku are structured to align payment with measurable progress. Rather than requiring full payment upfront, the process is staged—ensuring that capital is deployed in step with infrastructure and legal milestones.

Payment is divided into three phases:

Payment Timeline
Payments are aligned with clear, verifiable project milestones.
Step One
30% Down Payment
Reserves the selected lot and locks in the agreed pricing tier.
Step Two
40% Payment
Due once road access reaches the property, reflecting completed physical access.
Step Three
30% Final Balance
Due at land segregation and closing, once legal descriptions are finalized and registered.
This milestone-based structure ensures payments correspond to real progress, reducing risk and preserving alignment.

This structure ensures that:

  • Buyers are not funding unfinished work without accountability
  • Payments correspond to tangible progress
  • Risk is shared and reduced over time

Why staged payments Matters

The phased payment model complements the pricing strategy. Early participants benefit from a lower price per square meter, while payments remain tied to visible outcomes rather than timelines alone.

This is not a speculative pre-sale structure.
It is a practical, milestone-based approach designed to respect capital, clarity, and trust.

Why Early Participation Matters

Those who enter early benefit from more than price alone.

At the introductory rate, purchasers acquire land at a basis that creates immediate optionality. Each finca has been designed to allow future subdivision, enabling owners—if they choose—to split their property in half and retain one portion while selling the other.

At later pricing levels, a half-parcel may reasonably approach the original total purchase price of the full finca acquired at the introductory rate.

In practical terms, early participants gain:

  • Lower cost basis
  • Greater flexibility
  • The ability to recover capital while retaining land
  • Long-term leverage without obligation

This is not a promise of speculation.
It is simply the mathematics of land scale, timing, and scarcity.

A Finite Window, A Lasting Asset

The introductory pricing exists for a defined reason and a defined duration. As infrastructure is built and certainty increases, pricing adjusts accordingly.

Early participants are not rewarded for speed—they are rewarded for foresight.

Tu Ux Ku is land you can:

  • Hold
  • Use
  • Divide
  • Pass on

The earlier your position, the more optionality you retain.

Why do prices increase over time?

Pricing at Tu Ux Ku is structured to reflect progress, certainty, and diminishing availability.

Early pricing accounts for the initial phase of development, when infrastructure is being built and execution risk is highest. As permits are finalized, roads are constructed, and access is established, that risk decreases. Land value adjusts accordingly.

Price increases also reflect the reality of finite scale. Large, contiguous 10-hectare parcels—organized within a coherent agrarian framework—become increasingly difficult to replicate once development begins.

In short:

  • Risk decreases → value increases

  • Infrastructure improves → price adjusts

  • Availability narrows → scarcity becomes real

Early participants benefit from a lower cost basis and greater flexibility. Later buyers benefit from increased certainty—but at a higher entry price.

This is not urgency.
It is simply how land, infrastructure, and time intersect.